The Gift Cards and Vouchers Committee at IAMAI provides a special focus on issues and areas for improvement in the area of issuance, distribution and reselling of Gift Cards and Vouchers. Participation in this committee is open across issuers, retailers, merchants, eCommerce players, D2C brands, and PPI licensed players. 

The Gift Card and Voucher Committee provides a platform and the required infrastructure for members to collaborate, share ideas and keep up to date with the fast-growing and dynamic industry. The Body would be the face of the category to showcase best practices in India. It would interface with policy guidelines, highlight industry-wide concerns & opportunities to regulatory bodies, provide know-how and learnings to members, Government bodies and quasi-Government tribunals and related departments.